Profile
I build and lead the systems that grow revenue, not just the campaigns.
Founder, operator, and builder working where e-commerce, growth, and AI automation meet. I have run a full e-commerce operation, founded a marketing-systems studio, and built internal apps and API integrations that move real money. I took one Shopify store from about $16K to over $100K a month in 10 months, and have helped clients move over $1M in revenue. I lead with systems and outcomes, and I pick up new tools fast.
Experience
E-Commerce DirectorMar 2024 – Feb 2025
Chemical & Solutions E-Commerce Brand · Confidential
- Led the entire e-commerce operation, growth, and day-to-day. Took the store from about $16K to over $100K a month in 10 months.
- Owned the full growth stack: SEO, Google Ads and Shopping, email, and product strategy. 100K+ sessions, 7.94% peak conversion, 7,500+ orders.
- Rebuilt the storefront and merchandising, and set the content and reporting systems the team ran on.
Founder2024 – Present
Kinvero
- Founded and run a marketing-systems studio for e-commerce brands and small businesses. Helped clients move over $1M in revenue.
- Lead strategy and delivery across Shopify growth, SEO, paid search, landing pages, and GoHighLevel CRM automation.
- Built AI-powered audit and reporting tools, including a free website growth auditor.
E-Commerce Automation BuilderSep 2022 – Present
Client Projects · Contract
- Design and build internal tools, API integrations, and automations for e-commerce operations.
- Built an internal Shopify app connecting an auto parts store to the Turn14 distributor through an API: bulk sync, idempotent updates, and a cleaner inventory workflow.
- Use Claude Code and Hermes to build, debug, and ship faster, with GitHub and Vercel.
Shopify PartnerOct 2016 – Present
Freelance
- 9+ years building and growing Shopify stores: storefronts, theme work, product and landing pages, SEO, email, and conversion.
Skills
Growth & E-Commerce
ShopifyE-Commerce StrategyCROSEOPaid SearchEmail
AI & Automation
Claude CodeHermesAI AgentsWorkflow AutomationPrompt EngineeringGoHighLevel
Build & Integrations
Shopify APINode.jsPythonVercelGitHubAPI Integrations
Proof
$1M+
Client revenue moved
$16K→100K
Per month, in 10 months
9+ yrs
Shopify Partner since 2016
3rd / 50
Google hackathon, 2026
More worth knowing
✦3rd place, Google DeepStation Miami hackathon with Prompt Pirates, 2026.
✦Published photographer. Shoot culture worldwide, events and musicians. Published in a Japanese culture magazine, Complex, Riddim Magazine, and more.
✦Built brandonw.io, a public proof-of-work portfolio, and run AI workshops for non-technical teams.
✦Traveled 12 countries this year while building and shipping. Toastmasters communication.
Contact
Let's build something that lasts.
Open to senior growth, e-commerce, and AI roles, and to the right partnerships. Based in Sunrise, FL. Reach out and let's talk.